4 of Boris Johnson’s the majority of senior staff recommended that Cabinet Workplace civil servants must employ a company owned by Conservative celebration allies, one of whom co-wrote the Tories’ 2019 election manifesto.
Within weeks of Johnson’s election victory in December 2019, civil servants got suggestions to employ Public First to research study voter viewpoints on the essential manifesto guarantee to “level up” provincial towns.
The prime minister’s then primary political adviser, Dominic Cummings, director of interactions, James Slack, then head of communications at Downing Street, Lee Cain, and director of the No 10 policy system, Munira Mirza, all recommended Public First for government work.
Mirza had just co-written the manifesto with Rachel Wolf, who owns and runs Public First with her husband, James Frayne.
Wolf has actually formerly worked as an advisor to Johnson, Cummings and the Cabinet Office minister Michael Gove, and considering that the election she has actually advised the federal government to concentrate on making small improvements in provincial towns. Frayne has also formerly worked alongside Cummings and Gove and has actually done comprehensive research study on the politics of provincial towns and how the Conservatives could win working-class citizens from Labour.
The Cabinet Office commissioned Public First in early February 2020 to perform the research study, asking working-class people in towns what they comprehended by “levelling up”.
Public First was paid ₤ 90,000, which was less than the limit needing an open competitive tender for the work. The Cabinet Office did not participate in a composed agreement with the company.
The discoveries that Cummings, Mirza, Slack and Cain recommended Public First for work are included in documents revealed by the Cabinet Workplace in response to a legal obstacle against the choice to award the company a second contract, for Covid-19 opinion research study.
They are likely to sustain allegations that Johnson’s federal government has actually run a “chumocracy”, awarding agreements to favoured, linked people and business. The disclosures also raise questions about whether taxpayer money has actually been spent on a party political job.
The second agreement, granted on 3 March without a competitive tender when the Cabinet Office asked Public First to alter focus and research public opinion about the Covid-19 pandemic, is being challenged by the Good Law Project.
When the Guardian and openDemocracy initially reported on that second Covid-19 agreement, the Cabinet Workplace stated it was “rubbish” to suggest that Frayne and Wolf’s long associations with Cummings and Gove had been an aspect causing them being employed.
Nevertheless, in his statement for the legal action, Cummings validated that Frayne and Wolf were long time pals, and stated he had advised the company due to the fact that he understood and highly rated their work.
The very first recommendation of Public First was sent by the No 10 press workplace on 7 January, saying “James and Dom”– whom the Cabinet Workplace civil servant required Slack and Cummings– desired focus groups on how the nation must “mark/celebrate” Brexit on 31 January 2020. “They recommended you use Rachel Wolf, or whichever group is quickest,” the email said.
Civil servants neglected that request due to the fact that the Cabinet Office currently had another company, Jigsaw, contracted for such work.
Mirza next pointed out Public First to Alex Aiken, an executive director for federal government interaction. In his statement for the legal challenge, Aiken stated he and Mirza had “a casual conversation in the corridor at No 10 about widening the use of research companies”. He stated it was “not unusual” for ministers or authorities to want the list of business revitalized.
Aiken stated Cain then informed him in a 22 January meeting that they needed urgent research to inform an agenda-setting speech by Johnson on “levelling up, global Britain, transport and facilities and so on” Cain had been “somewhat concerned” about the Cabinet Office’s routine research service providers, Aiken said.
” Lee’s view was that it may be better to choose somebody familiar with the government’s agenda such as Public First.” Aiken stated that as he was trying to construct trust with Johnson’s administration, “I was prepared to deal with the grain of what was being requested for”.
After Aiken informed his staff that No 10 had actually recommended Public First, among the civil servants joked in an internal e-mail: “Tory celebration research study business evaluates Tory celebration story on public cash.”
Another said in her declaration: “I did have some concerns about the reliability of utilizing Public First and the method the demand had concerned us. I had not experienced a request to work with a specific business before this request was relayed to us.”
Both included, however, that Public First did have the required competence and did good-quality work.
Frayne set out in his proposition for the “levelling up” research study that the focus was “all groups in leave-voting, less wealthy, Midlands and northern towns.” He recommended Mansfield, Walsall, Bishop Auckland, Rotherham, Oldham and Bridgend, with individuals classified as lower middle class or working class, the overwhelming bulk having simply voted Conservative.
Special advisers informed civil servants on 28 January that Gove had actually reviewed the plan, and asked also for focus groups in Scotland, with “swing voters/persuadables”, although he desired various pollsters to do that.
Asked by the Guardian if this focus group work was a political task focused on notifying Conservative party technique on reinforcing its vote in target “red wall” towns, a spokesperson stated: “The Cabinet Office can not and does not undertake celebration political ballot.”
Frayne likewise rejected that the research study was party political. “The federal government’s task is to carry out the manifesto, full stop. Our role was to recruit groups impacted by vowed policy. Politics was an irrelevance. What mattered was a sample that reflected provincial England.”
The federal government has actually rejected any impropriety in the awarding of the first agreement, and protected itself in the legal action against the Good Law Job’s claims of “apparent bias” in the awarding of the 2nd.
Mirza and Slack, who are still operating at No 10, did not react to concerns. Cain declined to comment.
Frayne said his business has “working relationships” with individuals in Labour and the Liberal Democrats along with the Tories, which Public First was an obvious candidate for the research. He stated Wolf had actually worked for 3 months unsettled as a volunteer on the Conservatives’ election project and manifesto.
Asked if she had gone over with Gove, Mirza, Slack, Cummings or Cain the possibilities of Public First being commissioned for work after the election, Frayne said: “The senior team at Public First talk with individuals all the time about what they must do politically.”
He added: “These conversations occur routinely. We didn’t make any sort of formal pitch for work, but it would be natural to think that we understand what we’re doing and might get a piece of work like this.”
Mrs Justice O’Farrell is due to provide her judgment in the judicial review of the 2nd, Covid-19 contract in the next couple of weeks.